Recommended Reading


Organizational Transitions, Richard Beckhard & Reuben Harris, 1987
"Managing Complex Change" Second Edition
Publisher: Addison/Wesley, Reading, MA 117 pages
Fierce Conversations, Susan Scott, 2002
"Achieving Success at Work and in Life on Conversation at a Time"
Publisher: Berkely Books, New York
Powerful Conversations, Phil Harkins, 1999
"How High Impact Leaders Communicate"
Publisher: McGraw-Hill, New York 192 pages
Leadership is an Art Max DePree 1989
Contributors: "All the folks at Herman-Miller and elsewhere who taught me...and are teaching me....the art of leadership"
Publisher: Bantan/Doubleday/Dell, New York 148 pages
Primal Leadership, Daniel Goleman, 2002
"Realizing the Power of Emotional Intelligence"
Publisher: Harvard Business School Press, Boston, MA 306 pages
What Got You Here Won’t Get You There, Marshall Goldsmith, 2007
"How Successful People Become More Successful"
Publisher: Hyperion, New York 236 pages
The Leadership Challenge, James Kouzes & Barry Posner 1987-2002
"How to Get Extraordinary Things Done in Organizations"
Publisher: Jossey/Bass, San Francisco 362 pages
Visionary Leadership, Burt Nanus, 1992
"A Systematic Approach to Developing a Vision"
Publisher: Jossey-Bass, San Francisco 237 pages
Crucial Confrontations, Patterson, Grenny, McMillan, Switzler 2005
"Tools for Resolving Broken Promises, Violated Expectations, & Bad Behavior
Publisher: McGraw-Hill, New York

NOTE: This is a partial listing from a variety of authors. Your local library has many additional reference, resources and books. Another source of and examples of leadership can be found in the biographies (or autobiographies) of famous people or pioneers in a particular field. Feel free to send additional recommendations.


Strategic Planning Process

Where are you going? Where have you been? What is your vision?

Personnel Management

  • Match employees to specific jobs in your organization.
  • Reduce staff turnover.
  • Increase staff performance.
  • Assist in team development.
  • Better achieve your organizational goals.

Marketing & Sales strategies

  • Marketing: create, develop and implement marketing plans
  • Earned Media: No media or public relations strategy is “free”
  • Social Media: The ways that your company or branding messages are delivered are changing

Strategies for effective marketing and sales will make the difference between average and high performing results.